An infographic is not a very hard thing to do. It’s basically a chart on which you present information in a visual form, to make it easier to understand. Infographics are perhaps the best inventions since online video, helping people visually assimilate information instead of reading tasteless, dry facts. But there are things to keep in mind if you intend to create one yourself.
1. Define your audience
Before you even start drawing your infographic, you have to know who you want to read it. Whether it’s teachers, students, retirees or people who play at Red Flush online casino Canada, you have to be clear about who it is intended for. Generic topics with too many implications don’t work.
2. Keep it simple
For an infographic to be effective, it has to be simple. Adding too many visual elements will only distract the viewer from the reason the infographic is made: sharing information. An overly complex infographic will be hard to understand, rather than helpful in pointing out important information on a topic.
3. Keep it focused
Once again, the most important thing about infographics is simplicity. They are meant to describe a very well defined set of facts, offer information about a specific issue, product or problem, and do it in a short form, easy to assimilate. A good infographic is focusing on a single topic only. Adding too much information, especially unrelated to the basic topic of the document, will only make it harder to understand.
Infographics should never be a salad of all kinds of data pieces thrown into a single document. Instead, they need to be focused on a single, well defined topic, and stay to the point at all times.
4. Be as visual as possible
People often find it hard to imagine what the thing you are describing would look like. This is why it’s most important to keep your infographic as “visual” as possible. Infographics should keep the balance between the “info” part – the text detailing their topic – and the “graphic” part, which helps the reader better understand what is it that the graphic wants to say in the first place.
It’s never wise to add too much text or too little visual information on an infographic. Keeping it at the other end of the spectrum, though, will not do any good either.
5. Make it easy to view and share
Last, but not least, the viewing and sharing part.
Infographics usually have a variety of font sizes, so making them huge and downsizing them later often hurts their readability. Keep this in mind when creating yours. Generally, a width of 600px is a good choice for most displays. And limit their length, as well – nobody likes to scroll down to the infinite tor reach your infographic’s bottom. An appealing infographic with the right size will most likely be read through by your audience, and shared with their friends.